Gosh, this is turning into a series. Now the FSF is up in arms about this, accusing the BBC of corruption. A lot of people seem to miss the point about the Windows downloads, and think it's the use of Windows Media Player that's the issue.
It's not the player codec that's the issue, it's the DRM. The BBC was pushed by content rights holders to apply DRM to downloads, and the most widely available solution is (unfortunately) Microsoft's. The BBC aren't the only ones: BSkyB use in on their broadband service too (where it was hacked pretty quickly anyway). If it were up to the BBC, I'm sure they'd make it all available unencrypted, but for all those who make the programs, get money for repeat fees, DVDs, etc that's obviously not going to be commercially unacceptable.
There's going to be another revolution akin to the MP3/downloading/bittorrent decimation of the music industry's traditional business models soon based on this stuff, so they need to think of other ways of making money from it. Until then, they're going keep on insisting on DRM wellies while the floodwaters rise around them.
At least the BBC Trust has insisted on a commitment to making a platform-neutral solution available "in a reasonable timeframe". The problem is, who makes a DRM solution that is going to be politically acceptable to everyone? Real? Apple? Are the clever boffins at the BBC interested in developing and policing a BBC own-brand DRM system? Is *any* DRM going to be acceptable to some people?
If the BBC is guilty of anything, it's really only in underestimating the firestorm announcing an MS-only solution, even for a trial period, was likely to cause. And being dumb enough to believe the MS DRM is going to keep their content safe - MS can't even keep their own software from being ripped off. Why would you trust your crown jewels to such a natural target?
Thursday, August 02, 2007
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